Ghaidaa Abdulaziz is an accomplished marketing and communications professional with over a decade of experience spanning brand management, public relations, marketing, media, and events management. 

At Bahrain FinTech Bay, she leads strategic communications and outreach initiatives designed to strengthen the organization’s visibility, enhance stakeholder engagement, and position Bahrain as a leading fintech hub in the region.

Her career included working across diverse sectors such as higher education, events, tourism, amongst other sectors. Prior to joining BFB, she held the position of a Regional Brand Manager in a UK education portfolio overseeing marketing and communications across 4 countries - Bahrain, Oman, Morocco, and Egypt.

Throughout her career, Ghaidaa has successfully organized and promoted  national and international events, led marketing campaigns and media collaborations, across multiple sectors.

She holds a Master of Business Administration degree from the American University of Bahrain and a Bachelor’s degree in Mass Communications and Public Relations from the Gulf University, Bahrain.